Aurora Christmas
Aurora sought to develop a cohesive and elegant branding for their Christmas campaign, incorporating custom-designed bags, greeting cards, and a seasonal identity that would capture the warmth and festive spirit of the holidays. To bring their vision to life, I crafted a design that radiates sophistication and femininity, using soft, delicate colors combined with subtle sparkles to evoke a sense of celebration and charm. The ornaments were carefully picked for the pictures to enhance the shimmer and elegance of the products, ensuring that the packaging and campaign materials not only enhanced the gifting experience but also reinforced Aurora’s brand identity throughout the holiday season.
Client: Aurora Jewelry
Art Direction: Andrea Guevara
Additional Credits: Design + Art Production, Photography, Social Media Strategy, Videos: Andrea Guevara.